Segment is a service that helps marketers to more easily setup and manage multiple Analytics platforms with one unified API. Instead of learning a different data collection API for each service, Segment will collect your data and forward it on to each individual service for you.
If you would like to start sending us data via Segment, they have some great documentation that will help you get started. It thoroughly explains all of the little details of the integration, how it works, and what to look out for.
Updated over 1 year ago